RKCR/Y&R beats Publicis to £35 million Dreams account
24 Feb 2011 | by Matt Williams
Dreams, the UK bed retailer, has appointed Rainey Kelly Campbell Roalfe/Y&R to handle its £35 million advertising account as it bids to raise creative standards.
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Poster ads from the past five decades are up for entry into a prestigious new Outdoor Hall of Fame, which is compiled by Campaign and the Outdoor Media Centre.
Dreams, the UK bed retailer, has appointed Rainey Kelly Campbell Roalfe/Y&R to handle its £35 million advertising account as it bids to raise creative standards.
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