John Lewis continues to perform well despite the snow
23 Dec 2010 | by Ed Owen
In the last trading days before Christmas, John Lewis has seen an increase in sales of 4.3% compared to last year, despite the ongoing poor weather.
Online retailers enjoyed a welcome boost following a December blighted by weather-related disruption with Christmas Day achieving record figures and Boxing Day proving to be the busiest online shopping day of the year.
In the last trading days before Christmas, John Lewis has seen an increase in sales of 4.3% compared to last year, despite the ongoing poor weather.
Christmas Day, a day traditionally absolved from the excessive seasonal spending, could see consumers parting with up to £153m, according to analysis from the Interactive Media in Retail Group (IMRG).
Price hikes proposed by the Royal Mail prior to a privatisation next year will hit agencies' direct marketing budgets, according to direct mail specialists Post Switch.
Breakfast cereal company Weetabix is reviewing its £10m advertising account.
Independent record label Infectious Music is launching its new e-commerce site with a social media push offering VIP membership in return for recommendations via Twitter and Facebook.
Official retail figures for November show internet sales at an all-time high, accounting for 10.5% of total retails sales in the UK - up 2.6 percentage points year on year.
The state of brand trust in Britain is at a low ebb, with just 10% of people saying they trust brands as much as they used to, according to new figures from Brand Vista.
The Office of Fair Trading has won a pledge from blogging company Handpicked Media, that promotional blogs and tweets should fully disclose comments made in return for payment.
Wholesaler Makro has launched a Twitter auction campaign in the run-up to Christmas.