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ICA stages exhibition of best virals

LONDON - The Institute of Contemporary Arts has teamed up with Channel 4's IdeasFactory to launch an exhibition celebrating viral ads called 'Outrageous and Contagious', a title that picks up on the medium's association with the controversial.

IPC appoints Garrick as new style director of Livingetc

LONDON - IPC South Bank's modern homes title Livingetc has appointed Karina Garrick as its new style director.

BBC unveils details of World Cup coverage

LONDON - The BBC has added glamour to its line-up of World Cup pundits by recruiting two World Cup winners, Brazilian Leonardo and Frenchman Marcel Desailly.

Sky wins TV rights to three live Premiership packages

LONDON – BSkyB has won three out of the six packages in the auction of live Premiership football rights, with the remaining three going to a second round of bids.

Channel 4 bids for Premiership football package

LONDON – Channel 4 has lodged a surprise bid for live Premiership football TV rights, according to reports.

Budweiser raises glass as World Cup official sponsor until 2014

LONDON - Budweiser has extended its partnership with Fifa to make it official beer of the World Cup tournament until 2014.

Agency Republic wins Sennheiser headphone task

LONDON – Agency Republic has been appointed by Sennheiser to back the launch of its new MP3-player headphone range for 2006 through an online campaign.

Opodo seeks direct marketing agency

LONDON - The online travel service Opodo is talking to direct marketing agencies about its UK DM account.

P&G to create first digital roster

World's largest advertiser lays groundwork to shift advertising away from traditional media in Europe.

The World: Seoul - LG invites shops to pitch for consolidated media account

LG, the Korean consumer electronics giant, has called a regional media review to consolidate all of its planning and buying duties into one agency.

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