PRWEEK AWARDS 2003: Product & Promotion - Healthcare: OTC/Consumer
31 Oct 2003
WINNER - TIXYLIX AND THE GREAT NOSE-BLOWING CONUNDRUM - NOVARTIS CONSUMER HEALTH; THE RED CONSULTANCY
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MEDIA: Global News Service targets health area
31 Oct 2003 | by Peter Simpson
Pharmaceutical firms and related media are being targeted by a health news provider that launched this month.
PRWEEK AWARDS 2003: Specialist & Technique - Winner - Waking up to Narcolepsy - Cephalon Europe; Sante Communications
31 Oct 2003
Sante Communications developed a broadcast media campaign to raise awareness of narcolepsy and increase sales of the drug Provigil, made by Cephalon.
Nicole Kidman chosen as the new face of Chanel No 5
27 Oct 2003 | by Staff,
LONDON - Nicole Kidman has signed to be the new face of fragrance Chanel No 5 in a three-year deal that will see her appear in a number of television ads, the first of which will break late next year.
Sega signs Red Bull to feature in new Worms 3D game
23 Oct 2003 | by Staff,
LONDON - Sega Europe has signed energy drink Red Bull and Danish dance duo Junior Senior to appear in the new version of its addictive multiplayer game 'Worms 3D'.
Eidos hires Billington Cartmell for football game task
20 Oct 2003 | by Claire Billings,
LONDON - Computer games company Eidos has hired Billington Cartmell to develop an integrated pan-European marketing campaign to support the launch of the new 2003/2004 season edition of its football management game 'Championship Manager'.
BT boosts online gaming in Xbox and PS2 initiative
14 Oct 2003 | by Staff,
LONDON – BT has launched two new products designed for the gaming community that allow Xbox and Sony PlayStation2 owners to hook up to broadband.
Helly Hansen targets sports audience with new-look site
13 Oct 2003 | by Staff,
LONDON – Helly Hansen, the snowboarding and skiing sports clothing firm, has launched its autumn/winter range with a new-look website.
Macy's pulls FCUK after falling foul of family values
10 Oct 2003 | by Staff,
NEW YORK - Macy's and Bloomingdale's, two leading department stores in the US, have withdrawn FCUK-branded merchandise from sale after complaints from a conservative association pushing family values.
CAMPAIGNS: Campaign for healthy feet measures up - Consumer Health
10 Oct 2003 | by Jessica Nesbitt
Client: Johnson Johnson MSD Consumer Pharmaceuticals PR Team: Spink Consumer Relations Campaign: Best Foot Forward Timescale: January-August 2003 Budget: Undisclosed
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