Tria Beauty appoints UM London to £1m media account
30 May 2012 | by Maisie McCabe
Tria Beauty, the home laser-hair-remover manufacturer, has appointed UM London to its £1m strategic media planning and buying account.
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Virgin Pure appoints MG OMD to £2m account
06 Jun 2012 | by Maisie McCabe
Virgin Strauss Water, the water purification joint venture from Virgin Group and Strauss Water, has appointed Manning Gottlieb OMD to handle the £2m media planning and buying account for the newly launched Virgin Pure brand.
Future partners with Blondie for album fan pack
01 Jun 2011 | by Oliver Luft
Future Publishing has struck a unique deal with Blondie to distribute the band's new album from today as part of an exclusive official collector's magazine, weeks before it goes on general sale.
Wallpaper magazine allows readers to personalise Rolex ad
18 May 2011 | by Oliver Luft
Readers of IPC Media's Wallpaper are being offered the chance to design their own Rolex ad, to be featured in a personalised copy of the August issue of the magazine.
NatMag joins Carat's MagazineWorks initiative
08 Mar 2011 | by Katherine Levy
Aegis-owned Carat has signed the National Magazine Company to its MagazineWorks Initiative, which promotes the benefits of magazines to entice adspend away from other media.
MAGAZINE ABCs: Homes sector blooms as house sales remain slow
12 Aug 2010 | by Jennifer Whitehead
Homes and interiors magazines have proven a bright spot in the publishing sector, with IPC's Ideal Home creeping ahead of NatMag's Country Living to claim the mantle of biggest title in the sector.
PPA Conference 2010: Publishers divided over value of UGC
29 Apr 2010 | by John Reynolds
LONDON - Magazine and newspaper publishers continue to be at odds over the value and the financial benefits of user-generated content, as highlighted by the morning panel at the PPA's annual conference today (29 April).
Patrick Horton takes marketing role at Bauer Media
12 Jan 2010 | by Anne Cassidy
LONDON - Bauer Media has appointed Patrick Horton to the newly created role of head of marketing, men's and entertainment for titles such as FHM and Q.
Marketing to engage today's digitally-savvy youth market
16 Nov 2009 | by SpeakersChannel.tv
Marketing directors from brands such as Durex and lastminute.com are featured in these video highlights of Marketing's acclaimed conference on engaging young people.
John Lewis links with five IPC magazines for autumn push
21 Sep 2009 | by Sarah Johnson
LONDON - IPC Southbank has signed a deal with John Lewis to promote its autumn collection across five of its home-interest titles.
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