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Commercial TV and radio remain strong in Q1

The UK's commercial television sector has continued to attract advertising spend since December and remains on track to achieve growth of 1% in 2012, according to ZenithOptimedia.

Patrick Horton takes marketing role at Bauer Media

LONDON - Bauer Media has appointed Patrick Horton to the newly created role of head of marketing, men's and entertainment for titles such as FHM and Q.

Justin Timberlake and Peyton Manning offer TV advice in Sony push

SAN DIEGO - It's what every consumer secretly wants -- advice on what TV they should buy from the likes of pop star Justin Timberlake and Colts quarterback Peyton Manning who do just that in a campaign for Sony Electronics.

Real Radio Yorkshire runs Monopoly promotion

LONDON - Residents of Leeds are being given the chance to get their street on the forthcoming official Monopoly game for the city, in a competition run by Yorkshire radio station Real Radio.

Marketing cutbacks worst since 9/11

LONDON - Marketing budgets have suffered the most dramatic decline since the 9/11 terrorist attacks in 2001, according to the latest edition of the IPA Bellwether Report.

Ford supports Heat Radio sponsorship with outdoor campaign

LONDON - Ford is promoting its sponsorship of digital radio station Heat Radio with a two-week digital outdoor campaign.

P&G widens lead over Unilever among top 100 advertisers

LONDON - Procter & Gamble has upped its advertising spend nearly 13% to remain the UK's biggest spender on above-the-line advertising.

City Republic: Unilever's long-term strategy starts to pay off

The City may not always appreciate it but Unilever's strategy makes sense in the long run, says Stephen Foster.

Redrow to give away £78,000 flat in radio promotion

LONDON - Real Radio Wales has launched a month-long promotion for housebuilder Redrow Homes culminating in a competition between 20 people to win a flat.

Former ITV boss Allen in bid for upmarket fashion brand

LONDON - Charles Allen, the former chief executive of ITV, is part of an investment consortium that has made it through to the final stages of the £100m auction of Kurt Geiger, raising the prospect of an unlikely move into the world of fashion.


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