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Yahoo! forms global alliance with CNBC to distribute Yahoo! Finance

CALIFORNIA - Yahoo! has signed a deal with CNBC to distribute its business news content to Yahoo! Finance users in the US and worldwide.

Profero beats rivals to win HBOS account

LONDON - Independent digital agency Profero has landed the search and digital media account for banking giant HBOS group's international divisions.

HBOS looks for agency to promote offshore activity

LONDON - Banking group HBOS is seeking an agency to handle digital media and search activity for its international divisions.

Ptarmigan retains insurance account

LONDON - Life insurance and pension company Aegon UK has reappointed Ptarmigan Media to its £2m media planning and buying account.

ZenithOptimedia wins insurance group's £30m media account

LONDON - ZenithOptimedia Group has scooped the £30m media planning and buying account for insurance specialist BGL Group, the outfit behind price comparison website comparethemarket.com.

First Direct opts for Ubiquitous approach

LONDON - Taxi advertising company Ubiquitous has been commissioned to carry out a marketing campaign for First Direct.

All Response Media wins £8m Beatthatquote.com account

LONDON - Financial services price comparison website Beatthatquote.com has awarded All Response Media its £8m media account, following a competitive pitch involving two other media and creative agencies.

Zurich takes ad spots on C4 on-demand service

LONDON - Media agency Zed has brokered a deal for Zurich to be one of the first advertisers on Channel 4's On Demand service, 4oD.

Equi=Media wins Imagine Homes account

LONDON - Equi=Media Group has won the £1.6m media planning and buying account for investment property company Imagine Homes, in a competitive pitch against Tri-Direct and All Response Media.


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