CHI nets first media buying accounts
06 Dec 2007 | by Noel Bussey
LONDON - CHI & Partners is launching a media venture called CHI & Partners Media.
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LONDON - Nationwide, the building society, has kicked off a review of its £20 million media planning and buying account.
LONDON - CHI & Partners is launching a media venture called CHI & Partners Media.
LONDON - Independent digital agency Profero has landed the search and digital media account for banking giant HBOS group's international divisions.
LONDON - National Savings & Investment has shortlisted Kitcatt Nohr Alexander Shaw, Proximity London and the incumbent EHS Brann to pitch for its direct marketing account.
SINGAPORE - Citibank has revamped its credit card loyalty programme by launching a customer rewards portal, CitiRewards.com, across the Asia-Pacific region, according to Media Asia.
LONDON - BT is broadening its consumer offering with the launch of a host of financial-services products, including insurance and loans. It has also begun searching for an agency to handle the business.
LONDON - National Savings & Investments has shortlisted three agencies to pitch for its £7m media planning and buying account, currently held by Omnicom's OMD.
LONDON - The Co-operative Group has outlined a two-year marketing strategy following its merger with United Co-operatives in July.
SAN FRANCISCO - Visa is believed to have narrowed its search for a global media agency to OMD and Mediaedge:cia.
LONDON - Norwich Union has ended a review of its direct marketing agency arrangements with the appointment of WDMP.