Opinion: Media opt to belittle a coup for Brunswick
06 Dec 2006 | by Danny Rogers
How appropriate that a buoyant year for PR consultancies should close with one of the UK's biggest firms bringing in an experienced business leader as CEO.
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Adventis plans to buy City agency
06 Dec 2006
Marcoms group Adventis is in acquisition talks with an unnamed City PR agency.
City AM launches bonus season supplements
06 Dec 2006 | by by Joe Lepper
LONDON - City AM, the free daily newspaper aimed at business professionals in London, is to publish a series of special supplements to coincide with the City's bonus season.
Craik Jones wins DMA Grand Prix for First Direct mailer
06 Dec 2006 | by by Daniel Farey-Jones
LONDON - Craik Jones Watson Mitchell Voelkel has scooped The DMA Awards Grand Prix for its fuzzy felt mailer for First Direct.
More Th>n abandons 'Normal is great' strategy.
06 Dec 2006 | by by Jeremy Lee
LONDON - More Th>n, the Royal & SunAlliance-owned insurance brand, is dropping the 'Normal is great' strapline from its advertising after less than a year.
NatWest to look beyond cricket sponsorship ties
06 Dec 2006 | by by Ed Kemp
LONDON - NatWest is to broaden its sponsorship activity beyond its traditional territory of cricket and is looking at both the sporting and non-sporting arenas.
Direct News: Thisismoney in awareness drive
06 Dec 2006
Thisismoney.co.uk, a website offering consumers advice on personal finance, is to run a series of online and direct-response campaigns to raise brand awareness and boost traffic to the site.
Direct News brief: Prudential Group reviews accounts
06 Dec 2006
Prudential Group is reviewing its £27m above- and below-the-line accounts for its Prudential and Egg brands. The business is currently handled by several agencies including Tri-Direct, Tequila\London and Claydon Heeley.
Pure picks up Truprint email marketing account
04 Dec 2006 | by by Joanne Payne
LONDON - Truprint has appointed email marketing company Pure 360 to handle its e-marketing account in the run-up to Christmas.
Co-operative Financial Services sponsors ethical directory
01 Dec 2006 | by by Amy Dry
LONDON - Co-operative Financial Services is to sponsor Ethical Junction, the website and directory for ethically sourced produce.
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