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This was just up my street - or it would have, had I been living there.
Visa UK has launched a year-long shopping centre promotion in conjunction with major malls such as Kent's Bluewater, Manchester's Trafford Centre and the Gateshead Metro Centre. Customers who use Visa cards in shops will receive a gamecard telling them if they have won a prize. The first three months...
Threadneedle Investments, part of the American Express group, has launched a pan-European direct marketing campaign through creative agency View and direct marketing partner Langham Works. The work, targeting fund managers, will increase awareness of the brand and its European equity products.
A global economic recovery is well under way The Economist Intelligence Unit expects world GDP growth (on a purchasing power parity basis) to average 3.4% in 2003, rising to 4.1% in 2004 and 2005. Report from The Economist Intelligence Unit.
Client: Mako Global PR Team: In-house/Vanbrugh Financial Communications Campaign: Dealing for Donations Day Timescale: May-September 2003 Budget: Retainer, project cost undisclosed
WINNER Title: Barclays Farmers Media Agency: Starcom Motive Media director: Jez Groom Account director: Howard Watson Client: Barclays plc Brand/product: Agricultural Switchers Marketing director: Simon Gulliford Media/brand manager: Rebecca Richards
Vizeum, Aegis Media's nascent second-string global network, has appointed Malcolm Hunter as its chief strategy officer.
Barclays has hired Williams Murray Hamm (WMH) as its lead design agency, with a brief to evolve its visual identity guidelines across the group.
Barclaycard is attempting to combat online credit card fraud by creating a database of prospective business customers, whom it will target with an SMS campaign. Responsive ads in national press, at train stations and on London taxis will target blue-chip businesses and small and medium-sized enterprises,...
LONDON - Barclays has hired Williams Murray Hamm (WMH) as its lead design agency, with a brief to evolve its visual identity guidelines across the group.
