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Leading US financial website, The Motley Fool, is looking to boost its media presence without getting lost in the crowd of dotcoms that are buying the traditional mix of media.
With new credit-card issuers springing up every week, Barclaycard could be forgiven for feeling the pressure.
What does it do? It produces consumer and business magazines, mainly in the IT and financial sectors. And, of course, it s involved in new media. The ad sales teams work across traditional and online products.
The Motley Fool, the US s leading financial website, has appointed the strategic communications consultancy, Michaelides & Bednash, to handle its UK and European brand strategy.
The Royal Mint has kicked off a statutory review of the pounds 3 million media and direct marketing business for its commemorative and collectable coin ranges, and has briefed a number of undisclosed agencies ready for pitching in March.
Mother and Rocket have been appointed to handle the advertising for Whitbread s coffee shop chain, Costa Coffee. Mother pitched against two fellow Whitbread roster agencies, Lowe Lintas & Partners and Bartle Bogle Hegarty, for the business.
Three celebrities from Britain s baby boomer generation - Amanda Burton, Tom Bell and John Peel - feature in a new advertising campaign by the Equitable Life.
The multimillionaire businessman, Greg Dyke, has accrued substantial media stocks over the years. Having previously agreed with the BBC hierarchy to sell his shares in Granada by April this year (when he was due to take over) the incoming director-general of the BBC has faced enormous pressure to take...
The relationship between global finance house Schroders and its agencies Financial Dynamics and GCI Focus is under threat, following the announcement of a deal to sell its investment banking arm to Salomon Smith Barney (SSB).
