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Pres.co/Foresight, the digital solutions company created by the merger of two new-media agencies earlier this year, is to complete its integration process by rebranding as Wheel.
The keeper of Campaign's much-perused new-business performance league has had a frustrating year. It might be the season to be merry, but it seems the industry is far more interested in porkie pies than mince pies. With the plethora of dotcom launches, agencies and their new hip clients have taken...
McCann-Erickson Manchester has won the pounds 3.5 million account for AMP Insurance after a competitive pitch. The company is believed to be planning the launch of an online insurance service for next year. Separately, the agency has also picked up the pounds 1.6 million account for BASF cassette tapes.
Capital One, the US-based credit card company, has handed its reported pounds 15 million above-the-line task to Bartle Bogle Hegarty.
Lego has shortlisted two agencies for its pounds 3.6 million media operation. The company is seeking an agency to create global advertising for Lego Media, which produces TV programmes, books, magazines, films and software. - Media Guardian.
Ogilvy Interactive has appointed Ian McAuley as international digital client team leader on its global account for American Express. McAuley joins Ogilvy's digital agency from the Seattle-based online solutions company Saltmine, where he was director of strategy. He will head a team of 30 in London...
The advertising industry is embroiled in a row with the Government over a strong attack by the chancellor, Gordon Brown, on the pre-Christmas blitz promoting presents for children.
For most sane people, the chance of striking up a closer acquaintance with the taxman is something to be feared. For a man with a history of sharp, innovative dealings in the banking world, how much the more so.
St Luke's has promoted three of its senior account directors to the position of managing partner.
St Luke's has promoted three of its senior account directors to the position of managing partner.
