25 Apr 1997
| by KAREN YATES
Nine staff - including the executive creative director, Steve
Longden - have left J. Walter Thompson Manchester as the agency squares
up to a string of recent account losses.
25 Apr 1997
| by KAREN YATES
Andrex has won a High Court battle to prevent Nouvelle Quilted, a
rival toilet tissue brand, from using its name on promotional packaging.
Kimberly-Clark, the Andrex parent, complained about an on-pack promotion
offering customers a free pack of Andrex if they were dissatisfied with
Nouvelle. Daily...
25 Apr 1997
| by KAREN YATES
Hill Murray, the financial services agency, is relauching with a
name change and a new management line-up that includes the DMB&B
Financial co-founder, Lucian Camp.
25 Apr 1997
| by STEFANO HATFIELD
Cordiant rubbishes Bates and Saatchis demerger rumours was our
headline (Campaign, 14 February) after we d got wind of its plans. Now
we all know different it s important to get one thing straight: this has
nothing to do with advertising, and everything to do with realising
shareholder value . This...
25 Apr 1997
| by MEG CARTER
Creating a consistent tone and style for point of sale and
television has caused problems, Meg Carter says.
25 Apr 1997
| by STEVE ALDRIDGE, creative director of Wu
Can work that generates a response ever be beautiful? It s easy to
be seduced by glamorous media, big budgets and exotic locations. Not to
mention the excitement of a 3-D piece or the high production values of a
major loyalty programme. But if Le Corbusier is to be believed, real
beauty is total function....
25 Apr 1997
| by JEMIMAH BAILEY
French-owned investment bank Banque Paribas has hired Shandwick
Consultants to handle media relations following the departure of its
London-based head of corporate communications Lindsay Searle.
25 Apr 1997
| by JOHN-PIERRE JOYCE
Ted Baker, the fashion retailer, has been searching the market for
financial public relations advice as it prepares for a stock market
flotation later this year.
25 Apr 1997
| by BERNARD INGHAM, who writes for the Expr
Accountancy firm Arthur Andersen has warned that PR agencies could
be hit by the phase out of tax relief on profit related pay (PRP).
25 Apr 1997
| by JOHN-PIERRE JOYCE
Investment bank Goldman Sachs International has named Peter
Dietlmaier as corporate communications manager for Germany, Switzerland
and Austria.