More Than ties up with Bauer for More Than Mondays
22 Apr 2013 | by Louise Ridley
More Than, the insurer, is targeting consumers on Mondays through a campaign across four of Bauer Media's radio stations.
Comparethemarket.com has released a TV spot bringing together characters from the website and Comparethemeerkat.com. The ad, by VCCP, shows the assistant to Comparethemarket.com s fictional owner, Maurice Wigglethorpe-Throom, throwing a rock through the window of the meerkat mansion, with a note demanding...
More Than, the insurer, is targeting consumers on Mondays through a campaign across four of Bauer Media's radio stations.
Direct Line Group is creating an in-house "digital agency" team, as the insurance company aims to "increase the depth" of its customer relationships.
Global business advisory firm KPMG has acquired once of the UK’s best known investor relations business, Makinson Cowell.
Andy Cairns, the former managing director of Inferno, has resurfaced at Bartle Bogle Hegarty as the strategic business lead in charge of the Barclays account.
MasterCard has launched a digital marketing campaign offering cardholders the chance to watch music star Beyoncé from an up-close VIP area on her UK tour.
Financial services are preferable sponsorship partners to FMCG brands as they are prepared to sign up to longer-term deals and are "not opportunists", claims England Cricket Board (ECB) commercial director John Perera.
Bell Pottinger Private has hired John Sunnucks to serve as chairman of its financial PR division, Pelham Bell Pottinger.
HSBC is reviewing its direct marketing account across its retail division in the UK as it looks to consolidate the business into one agency.
A property-themed investment company set up by former Dragons' Den star James Caan is seeking PR help to boost the profile of itself and the ventures it is backing.