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Five lessons from Marketing's Next Generation of leaders

Disenchanted, detached, demoralised. If that's your view of the next generation, you may be spending too much time with the Daily Mail.

Power 100 Next Generation: Hannah Drew, Brand operations manager, P&G UK and Ireland

Marketing, in association with Engine, profiles 30 of the brightest and best young marketers in the UK today.

Power 100 Next Generation: Selina Sykes, ecommerce director, Unilever

Marketing, in association with Engine, profiles 30 of the brightest and best young marketers in the UK today.

Power 100 Next Generation: The full list 1-30

Marketing, in association with Engine, profiles 30 of the brightest and best young marketers in the UK today.

Boots "let's feel good" by Mother

Boots has unveiled its Christmas campaign with a new creative direction encouraging people to give their loved ones health and beauty gifts. The work, by Mother, involves a series of vignettes showing women and their friends and families giving and receiving gifts. For the first time, real-life couples...

Most read stories in advertising, marketing, media and PR (4 - 10 Nov 2012)

The pace is not slowing, and we now have all those Christmas celebrations looming... Make sure you're on top of the latest news with our weekly digest of the most read and shared stories across Campaign, Marketing, Media Week, PRWeek and The Wall.

Time Out nets multi-platform GSK deal

Time Out London is today launching a six-figure multi-platform media partnership with GlaxoSmithKline consumer healthcare, which links "hidden London" with GSK's behind-the-counter cold and flu relief products.

Reaching gay consumers: beyond the 'pink pound'

Trevor Hardy, founder of marketing agency The Assembly, on what brands must consider when reaching out to the LGBT community.

Dove strengthens rugby tie-up to boost men's range

Unilever is placing rugby at the heart of its marketing strategy for its Dove Men+Care range.

Boots drops 'here come the girls' after five years to widen reach

Boots is dropping its "here come the girls" strategy after five years in favour of a "let's feel good" positioning as it seeks to appeal to a more diverse audience.

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