Lowe aims to shore up Unilever billings with Chaffey hiring
30 Apr 2004 | by Emma Barns
Lowe Partners is attempting to tighten its grip on the Unilever account with the appointment of Helen Chaffey as its global account director on Unilever laundry.
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Scarlett Johansson set to be new face of Louis Vuitton
30 Apr 2004 | by Gordon MacMillan,
LONDON – 'Lost in Translation' star Scarlett Johansson is being tipped as the new face of fashion brand Louis Vuitton, which last year dumped the demanding Jennifer Lopez.
JWT Germany beats two to win global ad business for Bosch
30 Apr 2004
J. Walter Thompson Germany has won the global advertising account for the engineering conglomerate and white-goods manufacturer Bosch after a competitive pitch.
Hotline: Clear & Clear embarks on ad-funded programming
30 Apr 2004
The Johnson Johnson teenage skincare range Clean Clear has embarked on its first ad-funded programming with the sponsorship of a strand called The Hangout on Trouble TV. The sponsorship deal was negotiated by Initiative and the Flextech sales house, ids.
Sure Activresponse unveils Lowe ads
30 Apr 2004
Lowe has created a press and poster campaign to launch Sure's new Activresponse, a body-responsive anti-perspirant for women. The ads, which break on 3 May, are part of a £15 million multimedia campaign. They dramatise, in a light-hearted way, the awkward or exciting moments that leave women hot and...
Campaign: MCC brings Bagpuss into the 21st Century - Marcoms
30 Apr 2004 | by Donna Werbner
Campaign: Bagpuss's 30th Birthday Client: Licensing By Design PR team: The Marketing Comms Company Timescale: January-February 2004 Budget: £10,000
Private View: Leslie Ali, the joint executive creative director of WCRS
30 Apr 2004
People always tell me I'm way too blunt.
King of Shaves to rival razor giants
28 Apr 2004 | by Samuel Solley
King of Shaves is preparing to take on Gillette and Wilkinson Sword with the introduction of its first razor.
Mates sponsors Formula Woman reality TV show
28 Apr 2004 | by Samuel Solley
Mates Condoms is to become headline sponsor of Formula Woman, a reality TV series about motor racing.
Trojan introduces Shared Pleasure condom line
28 Apr 2004 | by Samuel Solley
Trojan, the US condom brand, is launching what it claims is the UK's first contraceptive intended to pleasure both partners.
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