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ANALYSIS: Haircare brands vie for attention with use of PR

As ever more brands try to gain a foothold in the already crowded haircare market, companies are looking to PR to get their products noticed.

Analysis: Alcopops battle shows signs of a new maturity

The market for ready-to-drink alcoholic brands may well have reached saturation point, but alcopops are rarely out of the news. Ian Hall reports on how brands' PR tactics differ

Government stubs out tobacco advertising

Ardi Kolah examines the forthcoming tobacco advertising, promotion and sponsorship ban in the UK and looks at the marketing challenges that lie ahead for the tobacco industry

PRIVATE VIEW: Danny Brooke-Taylor, the creative director of BDH/TBWA

Have you seen those ads for miniature teapots? I'm serious here; an ad for MINIATURE TEAPOTS has just been on my telly. They're having a laugh, surely? Haven't people got better things to spend their money on? Like toilet roll, for instance?

OPINION: Mills on ... L'Oreal

So, ten days to go till Mayor Ken's glorious C-Day Revolution. As yet, we can only guess what the impact of the congestion charges will be on poster prices in central London. Will they fall if passing traffic declines? Or will they rise because people can see the posters better?


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