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Direct mail sales up 4.7% this year according to DMIS

LONDON - Fresh research by the Direct Mail Information Service suggests that sales via direct mail have risen by 4.7% this year.

Boots cuts shortlist to two for £44m advertising account

LONDON – Boots has cut the shortlist for its £44m advertising account down to two agencies, dropping Publicis and Abbott Mead Vickers BBDO from the review.

Lowe loses Surf to fellow Unilever roster agency BBH

LONDON - Lowe has lost the £8m European advertising account for laundry brand Surf to fellow Unilever roster agency Bartle Bogle Hegarty.

Grey goes festive in latest bikini trim work for Remington

LONDON - Remington is reminding people about its new Bikini Trim & Shape product in the run-up to Christmas with a new festive print ad, building on the success of its racy launch advertising.

Atomic Kitten in trouble over pre-teen make-up range

LONDON - Girl band Atomic Kitten have come under attack for a range of branded make-up that is targeted at six year olds.

Catherine Zeta-Jones appears in first Arden TV spot

LONDON - Catherine Zeta-Jones will demonstrate the power of perfume in her first television work for cosmetics brand Elizabeth Arden since she signed as spokesperson last year.

Property website 4SaleByOwner.co.uk gets makeover

LONDON - Tinderhouse, the digital design and marketing consultancy, has relaunched the UK property websites, 4salebyowner.co.uk, following a marketing review of the site.

CosmoGirl and Mac use website in HIV fundraising push

LONDON - CosmoGirl is launching an online campaign to promote awareness of HIV and Aids, in conjunction with the cosmetics brand Mac.

Wella hands £64m global ad account to Leo Burnett

LONDON - Leo Burnett has won the Wella haircare global advertising account worth £64m, the last account remaining at soon-to-be-closed Bates UK.

Digerati\ backs relaunch of Imperial Leather's firemen

LONDON – Digital media specialist Digerati\ has updated PZ Cussons' Imperial Leather website to support the new 'Double Bubble' TV campaign, reintroducing the 'fireman' creative.

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