CAMPAIGNS: Product Launch - Bioform bra launch wins big support
24 Nov 2000 | by BEN BOLD
Client: Charnos
Click
to remove filters
Anglo-Dutch consumer products giant Unilever has consolidated its 700m US media planning and broadcast-television buying into WPP-owned MindShare in New York after a protracted three-way pitch.
Client: Charnos
Novartis Consumer Health, the pharmaceuticals to foods group whose brands include Ovaltine and Isostar, has appointed The Drayton Bird Partnership as global direct marketing partner across its brand portfolio.
- The Independent Television Commission is to allow Channel 4, Channel 5, Flextech, GMTV and Sky to pool their sales arrangements.
- The Independent Television Commission is to allow Channel 4, Channel 5, Flextech, GMTV and Sky to pool their sales arrangements.
US consumer goods giant Procter & Gamble has confirmed its interest in buying the Clairol haircare brands from Bristol-Myers Squibb.
Rowland Communications has picked up the Sunny Delight account which went out to pitch following a conflict of interest with incumbent Ketchum Life (PR Week, 27 October).
Britannica.com has cut 16% of its staff and Beautyjungle.com has shut down, victims of the latest wave of pressure facing consumer websites.
Anglo-Dutch consumer products company Reckitt Benckiser said increased advertising spend and savings from its merger helped third-quarter pre-tax profits rise from 52m to 86m.
The star of US television show Sex and the City, Sarah Jessica Parker, is the new celebrity to feature in an advertising campaign for Laboratoire Garnier’s Nutrisse hair colour brand.