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Indexfinger, the interactive agency launched in July by the former nucleus of Lowe Howard-Spink s new-media department, Mark Dickinson and Robert Hamilton, has rolled out its first work - a consumer Website for the optician, Dollond and Aitchison.
Imagine you had Dyno-Rod as a client. You d be in no real hurry to do any field research into the brand, would you? If you had your head screwed on right, that is.
Brewer Marston, Thompson and Evershed is spending around pounds 50,000 on a PR drive for its premium lower calorie bottled beer Low C .
Merrydown has teamed up with the campaigning group Surfers Against Sewage (SAS) to sponsor its surf circuit event. The cider brand is hoping to reach the 18-25 target market via its association with the competition which runs until the end of November at beaches across Britain.
Zanussi, the Electrolux-owned white goods giant, is in talks with consumer agencies over new public relations projects.
Lynne Franks PR is claiming a first with the publication this Sunday of Vous magazine to mark the UK anniversary of its coffee client Carte Noir.
Costa Coffee, the Whitbread-owned coffee brand and cafe chain, has recruited The Red Consultancy as its first ever PR agency to keep it ahead in the increasingly competitive quality coffee market.
Chris McLaughlin departs from the television industry in a puff of smoke
Kwik Save has recruited Phil Smith, one of Kraft Jacob Suchard s top flight marketers, to reposition its brand after a six-month review.
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