to remove filtersTHIS WEEK: Chains squeeze vitamin prices
08 Dec 1995 | by AMANDA RICHARDS
Supermarket chains, Tesco, Sainsbury and Asda, are increasing pressure on branded-vitamin suppliers to lower prices by slashing the cost of their private-label ranges.
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NEWS: Y&R picks up Colgate global task
08 Dec 1995 | by EMMA HALL
Young and Rubicam has scooped Colgate-Palmolive s entire dollars 550 million worldwide account in an international realignment which deprives Foote Cone and Belding of an estimated dollars 200 million in billings.
THIS WEEK: HelpAd scheme nets more than 50 brands
08 Dec 1995
More than 50 international brands have signed up with the HelpAd charity advertising scheme, which organisers say could make pounds 5m for the International Red Cross within six months.
THIS WEEK: Boots revives glossy
08 Dec 1995
Boots is to revive its own glossy customer magazine just months after its launch flopped.
THIS WEEK: Colgate pools account into Y&R
08 Dec 1995
Colgate-Palmolive has become the first packaged-goods giant to put all worldwide advertising into one agency.
ANALYSIS: The tide turns for Seven Seas
08 Dec 1995 | by AMANDA RICHARDS
In the past 13 years the Seven Seas range has enjoyed phenomenal growth. However, Lord Hanson s decision to sell off the brand may indicate a wider malaise within the vitamins and minerals market. Amanda Richards reports.
NEWS: Gordon’s drops TCG and puts account out to pitch
08 Dec 1995 | by MICHAEL KAVANAGH
Gordon s, Britain s leading brand of gin, is up for grabs following a decision by United Distillers UK to put the PR account out to pitch.
NEWS: McDonald’s plans to appoint a lobbying firm
08 Dec 1995 | by STEVE BEVAN
Fast food giant McDonald s is on the verge of appointing a lobbying firm to provide political monitoring and analysis.
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