Omega Pharma has moved its entire portfolio into the new healthcare practice at GolinHarris, following the agency's acquisition of Virgo Healthcare last year.
L'Oréal UK is to make it obligatory for its marketers to spend time working in the commercial department, in an effort to help equip them with the necessary skills for general management.
Vitabiotics, the multivitamin brand, is to launch its first TV ad campaign this evening, after signing a £2m 12-month partnership with Channel 5.
Kellogg s Crunchy Nut has launched the next instalment of its "the trouble is they taste too good" campaign to promote a new variant, Crunchy Nut Granola. The TV spot, created by Leo Burnett, takes place in a setting similar to Area 51, where a group of alien-spotters are on the verge of a momentous...
Unilever is seeking to capitalise on hype surrounding the new Formula 1 season with a SureMen anti-perspirant range showcasing its sponsorship of the Lotus F1 team.
Barry M, the cosmetics company, is to launch a 2013 ad campaign to promote its new 'Lash Vegas' mascara, which aims to distances the brand from the "serious and formulaic" ads of its competitors.
Whiskas has launched a TV campaign by Abbott Mead Vickers BBDO. The spot, which shows the similarities between big cats and the domestic variety, aims to reinforce Whiskas as a trustworthy brand. The 50-second ad follows a leopard as it prowls through a snowy forest, which turns out to be a back garden....
The Marketing Society has collaborated with Accenture to find out something all marketers need to know: what makes chief executives and senior business leaders tick. Rachel Barnes reports.
Old Spice pokes some fun at marketing directors in a YouTube ad that announces the arrival of "Director Wolfdog, Old Spice's new Director of Marketing" and promotes the brand's Wild Collection.
GlaxoSmithKline (GSK) has handed a six-figure brief to give its flu remedies 'personality' to Unity, PRWeek understands.
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