EHS Brann picks up IQ Business B2B task
11 Dec 2002 | by Claire Billings,
LONDON - IT systems specialist IQ Business has appointed EHS Brann to manage the customer acquisition and loyalty task for its business support services, IQ SmartSolutions.
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Anadin and Advil maker narrows media review
12 Dec 2002 | by Staff,
LONDON - Wyeth, the pharmaceutical company behind painkiller Anadin, has cut the shortlist on its £5m media review to two, dropping incumbent Mediaedge:cia.
National press recruitment advertising falls to new low
06 Dec 2002 | by Claire Billings,
LONDON - Recruitment advertising in the national press has fallen to an eight-year low, according to a new report.
Ray Kelly resurfaces to join Just Media board
29 Nov 2002 | by Claire Billings,
LONDON - Ray Kelly, the former chairman and chief executive of Aegis-owned media buying agency Carat, has re-emerged as non-executive director of independent media agency Just Media.
David Brent creator Gervais to star in disability ads
28 Nov 2002 | by Claire Billings,
LONDON - Ricky Gervais, star of BBC hit comedy 'The Office', is to play a David Brent-type character in a cinema advertising campaign promoting jobability.com, the recruitment job site for people with disabilities.
Monster takes Super Bowl spot for fifth year running
27 Nov 2002 | by Staff,
LONDON - Monster.com, the global recruitment and careers website owned by TMP Worldwide, is to advertise during next year's Super Bowl for the fifth year running.
Londoners urged to give up 'capital punishment'
25 Nov 2002 | by Jennifer Whitehead,
LONDON - A new advertising campaign will tell Londoners they should swap crowded tubes and over-priced housing for 'Cold Feet' and a house instead of a flat.
Royal Mail backs 'Rings' promo with email
25 Nov 2002 | by Jennifer Whitehead,
LONDON - Royal Mail is following its 'Lord of the Rings: The Two Towers' campaign with email activity to drive traffic to its promotional website, where customers can view a trailer for the film.
Adobe hires Gyro for B2B brief
19 Nov 2002 | by Claire Billings,
LONDON - Computer software giant Adobe Systems has hired below-the-line agency Gyro to promote its new document-processing software to large businesses.
Hays challenges Royal Mail VAT exemption
19 Nov 2002 | by Claire Billings,
LONDON - Hays, Royal Mail's biggest business rival, is threatening to go to the European courts to challenge UK postal regulator Postcomm on Royal Mail's exemption from VAT charges.
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