Big data without the human touch means big waste
13 Feb 2013 | by Claire Beale
When Gene Roddenberry was casting round for characters to populate his series 'Star Trek: The Next Generation', he created the android Lieutenant Commander Data.
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"Decoded" by Phil Barden
01 Apr 2013 | by Rory Sutherland
Rory Sutherland, vice-chairman, Ogilvy & Mather UK, reviews "Decoded: The Science behind Why we Buy".
Diary - Calendar boys
22 Nov 2012
This one's for any ladies out there who have not yet succumbed to the weekly browbeating by the BBC to get you to buy a Countryfile calendar.
Apple and HTC end legal wrangling over patents
12 Nov 2012 | by Matthew Chapman
Apple and HTC have buried the hatchet by settling all global lawsuits about patent infringements, with a 10-year licensing agreement.
Will Postar 2 boost outdoor?
08 Nov 2012
Is more detailed data likely to transform the industry, Alasdair Reid asks
Cover Story: Screw the rules to connect with the no-collar workers
20 Jun 2012
August Media's creative director Jules Rogers, editorial director Sara Bravo, and art directors Ian Taylor and Richard Murray talk us through this week's (20 June) illustrated Marketing cover image (below)
Marketing guru: 'Consider restructuring into Foresight, Activation and Hindsight teams'
16 May 2012 | by Will Harris
A rebrand of your customer insight division, coupled with a minor reorganisation, can go a long way toward making your leadership look dynamic and contemporary, writes Will Harris.
Third of top 50 websites automatically share user data with third parties
18 Apr 2012 | by Daniel Farey-Jones
The privacy policies of more than a third of the top 50 websites disclose that the website owner automatically shares user data with third parties for commercial purposes, according to research by an online privacy solutions company.
Havas profits climb 9% to £100m
01 Mar 2012 | by Daniel Farey-Jones
Havas, the French group behind Euro RSCG and MPG, has unveiled a 9% rise in net income to €120m (£100m) for 2011.
Ebiquity reports small pre-tax profit
25 Jan 2012 | by Daniel Farey-Jones
Marketing effectiveness consultant Ebiquity has recorded a pre-tax profit of £199,000 for the six months ended 31 October 2011.
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