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Royal Mail unveils direct marketing facility MarketReach

09 Jul 2012 | by Alex Brownsell

The Royal Mail is expanding its business with the launch of its own direct marketing services facility, MarketReach, to help boost the use of mail marketing by UK brands.

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

02 Feb 2012 | by Staff

TBG Digital, AKQA and Adam & Eve lead nominations for this year's Revolution Awards 2012, set to take place in April.

Automated 'silent' telephone calls will carry up to £2m fine

25 Mar 2010 | by Daniel Farey-Jones

LONDON - The Government has promised to significantly hike the maximum fine for companies that cause distress to consumers through so-called 'silent calls', generated by automated phone calls, from £50,000 to £2m.

Profitable, cost-effective and trusted B2B marketing

22 Jun 2009 | by SpeakersChannel.tv

Filmed at Marketing's 2009 B2B conference, this video features backstage interviews and presentations from the highest-rated speakers present. These include representatives of organisations such as IBM, Allianz and Nectar Business.

Marketing's Contact Centre League Tables 2009

06 May 2009 | by Richard Abbott

Consumers may still view them with scorn, but outsourced contact centre providers are working hard to change their reputation and convince marketers of their experience and flexibility amid the downturn.

TPS registrations predicted to mount despite silent calls fall

31 Mar 2009 | by Daniel Farey-Jones

LONDON - Telephone Preference Service registrations will grow over the next five years as consumers increasingly reject telemarketing, despite the relative success of Ofcom's regulations on silent calls, according to new research.

Granby taps into the growth of outsourcing

28 Nov 2008 | by Nikki Sandison

LONDON - Granby Marketing Services is launching a standalone call centre to cater for growing client demand for outsourced customer services.

Opinion: When did you last ask your customers 'why?'

24 Oct 2008 | by Chris Hancock

Most children reach the stage, not long after they've first mastered the basics of speech, when every conversation is peppered with the question "why?".

Telemarketers launch call-blocking gadget for consumers

20 Oct 2008 | by Daniel Farey-Jones

LONDON - Two telemarketing veterans are helping consumers reject sales, scam and nuisance calls with a device for the home that allows consumers to blacklist offending companies.

Opinion: Getting the message through - how to improve customer communications

08 Sep 2008 | by Chris Cullen

Recent media buzz, including TV documentaries and countless newspaper coverage, has raised a number of interesting points about the public perception of contact centres, writes Chris Cullen.

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