02 May 2013
Burton's Biscuit Company has released two ten-second TV ads as part of a 1.2 million campaign to promote two new variants of its Cadbury Fabulous Fingers. The spots, created by VCCP, depict the chocolate fingers as characters from 80s-style American soap operas, carrying on the theme from a previous...
30 Apr 2013
Zagorka, the Bulgarian beer owned by Heineken, has released a series of seven short ads. Bartle Bogle Hegarty created the campaign, which it hopes will help Zagorka recapture some of its lost market share. The campaign is called "a taste less ordinary" and will only be shown in Bulgaria. It features...
24 Apr 2013
Kellogg has released a TV ad to promote its Rice Krispies Multi-Grain Shapes. The 30-second spot, created by Leo Burnett London, features a young child who, inspired by the different shapes in her cereal, wants to know what it is like to be a fish. In addition to the TV spots, the ad will air in cinemas...
22 Apr 2013
Warburtons has taken full advantage of The Chiswick Towers two large LED displays on the London stretch of the M4 by launching a split poster across the screens. Each side of The Chiswick Towers shows half of a Warburtons loaf. The ad, which was created by WCRS, promotes the brand s Half Half...
22 Apr 2013
Hovis will run a national press and outdoor campaign tomorrow (23 April) to mark St George s Day. The ad, which was created by JWT London, is an image of a bacon sandwich cut into quarters to resemble the St George s flag. It was written by Tim Noble and art directed by Gem Hagan. Tal Silverman was...
19 Apr 2013
The bottled water brand Evian has rejuvenated its "live young" campaign with a new TV spot by BETC Paris. In the ad, which lasts over a minute, people are captivated by the reflection from a window that shows their baby selves. They then start dancing to the Ini Kamoze song Here Comes The Hotstepper,...
16 Apr 2013
Whiskas has released print and poster ads to complement its "big cat little cat" TV spot. The work was created by Abbott Mead Vickers BBDO and shows domestic cats displaying wild-cat behaviour. In one example, a pet cat stalks a group of zebras. The work was written by Diccon Driver, Richard McGrann...
15 Apr 2013
Diet Coke has unveiled a TV campaign featuring the US pop star Taylor Swift. The 30-second ad, created by Droga5, is running online and on TV in the US, where it first aired during an episode of American Idol . The spot was shot in the musician s hometown of Nashville. It shows Swift drinking Diet...
11 Apr 2013
Mondelez International has launched a 3 million campaign to promote Cadbury s new Wispa Hot Chocolate. Fallon London created the work, which comprises social media, digital and outdoor activity, as well as a one-off TV spot during Britain s Got Talent .
The campaign highlights the product s frothy...
11 Apr 2013
Finlandia vodka has unveiled a global campaign by Wieden Kennedy London. It comprises digital, outdoor, point-of-sale and events in Europe and the US. The work is divided into summer and winter campaigns, with the first ads appearing this month. While previous advertising has focused on Finlandia...