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Jaguar is releasing a global advertising campaign to promote the launch of its F-Type sports car. The campaign was created by Spark44. A teaser ad for the car will debut on TV on 20 May, with the full version first airing on 25 May, and will run until July. The spot will also air in cinemas and be supported...
Volkswagen has released a TV and cinema ad to promote technology that switches off a car s engine whenever it comes to a standstill. The spot, by Adam Eve/DDB, shows a father taking his child out for a drive to get him to sleep. The plan works until the car stops and VW s start/stop technology kicks...
The car manufacturer Subaru is launching a campaign to promote its new model, the Forester. The Manchester-based agency BJL created the campaign, which targets rural areas in the UK. In addition to local and national press ads, Subaru will place ambient ads in garden centres near selected dealerships...
Porsche is promoting the launch of its Cayman model with a digital campaign. The work, by Karmarama, is a marked switch for Porsche, which traditionally focused on press and outdoor activity. The content design agency Somethin Else created a series of computer games that invite users to test their...
The Homeland actor Damian Lewis stars in a short film to promote the launch of Jaguar s F-Type sports car. The work, which was created by The Brooklyn Brothers, will premiere at the Sundance Film Festival on 24 April. The 12-minute video will then be available on YouTube and Jaguar s website. It tells...
Publicis has created a press ad for Renault s two-seater electric car, the Twizy, highlighting the fact that you can now buy the vehicle with windows. The Twizy was launched in April 2012 but was only available with open sides. Now, Renault is offering the optional extra of windows for the UK market....
Volkswagen has launched a poster campaign to promote its long-running partnership with independent cinemas. The work, by Adam Eve/DDB with illustrations by Noma Bar, features images based on Jaws , Taxi Driver and The Silence Of The Lambs . Each poster includes the strapline "See film differently"...
Audi UK has launched its first-ever augmented-reality print advertising campaign, alongside a film of the new-generation Audi R8 V10. Created by Bartle Bogle Hegarty, the campaign enables smartphone-users who download the free image-recognition app Blippar to point their phone at ads showcasing the...
Grey has unveiled a campaign for Honda that seeks to recruit 20 people from across Europe to create a film of their ultimate journeys.
