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UN World Food Programme 'no food diet' by Leagas Delaney

The United Nations' World Food Programme is using a TV campaign to expose the fact that more than 850m people go hungry in the world, even though we produce more than we can eat. Leagas Delaney has produced three commercials. The first, entitled "no food diet", features a woman collecting stones that...

MAC/VAL 'art attack' by CLM BBDO

CLM BBDO has created a campaign for the launch of a new art museum located in the suburbs of Paris. The idea behind the Museum of Contemporary Art in Val-de-Marne is to reach people who don't traditionally visit art galleries. The ad is shot from the perspective of a painting being gazed upon, and brings...

Motorola 'PEBL' by 180 Amsterdam

To mark the launch of the Motorola PEBL handset, 180 Amsterdam has developed a TV campaign, directed by David Fincher, the man behind 'Fight Club' and 'Se7en'. Compressing millions of years into 30 seconds, the TV spot depicts the development of the smooth, pebble-shaped phone over time. The ad follows...

Thorntons 'save my bacon' by Miles Calcraft Briginshaw Duffy

Thorntons is taking a radically different approach to its advertising in a new animated campaign with a darkly humorous flavour. The ad, created by Miles Calcraft Briginshaw Duffy, plugs Thorntons' Christmas offer -- spend 15 and receive a free box of chocolates. Directed by Ruairi Robinson, with computer...

Aids Vancouver 'Admiral Winky' by Rethink

Gone is the Grim Reaper and his bowling alley in this lighthearted safe sex campaign created by Rethink for Aids Vancouver. Instead, a series of men reveal their pet names for their penises, including Slim Jim and the Twins; the Bald Avenger; and Mr Wiggly. The ad directs viewers to the website GayMenPlaySafe.com...

Batchelor's Supernoodles 'surfvan' by DLKW

Dancing surfer-dude forks are the stars of Delaney Lund Knox Warren Partners' new Supernoodles ads. Set in a camper van parked on a beach, the ad features four surfers feasting on pots of Supernoodles. As one of them brings a fork full of noodles up to his mouth, he sees that the fork looks like a...

Vodafone 'under the tree' by Bartle Bogle Hegarty

Bartle Bogle Hegarty has developed a TV ad that kick-starts a major Christmas campaign for Vodafone's 3G offering. The ad is a continuation of BBH's "Make the most of now" idea. It starts with a young girl walking through a snowy forest. She is joined by an eclectic range of people, from musicians to...

Tesco 'Christmas' by Lowe London

Tesco is using the simplistic style and humour of its current advertising campaign in an attempt to repeat the successful sales performance it saw last Christmas. The new ads, by Lowe London, use Tesco's now distinctive style and feature products on sale in its stores with amusing narratives by celebrity...

MADD 'past present future' by Saatchi & Saatchi Canada

Saatchi Saatchi Canada is behind a hard-hitting drink driving campaign on behalf of Mothers Against Drunk Driving. In the TV ad "prisoner", the viewer is taken on a short journey from the comfort and security offered by a family snapshot to the hideous reality of what life in jail can mean for vulnerable...

EA 'Harry Potter and the Goblet of Fire' by Wieden & Kennedy Amsterdam

EA's new Harry Potter game launches at the same time as the latest film 'Harry Potter and the Goblet of Fire', and this ad stars Michael Gambon, who plays Dumbledore in the film. He invites viewers to practice the water spell, showing them but at the same time a huge dragon escapes from the spell book...

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