Connected Campaign of the Month - Pimm's
20 Sep 2012
The Jubilee and a sporting summer provided the perfect context for the brand's social media push.
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Connected Campaign of the Month: Heinz
18 Jan 2013
The brand discovered a clever way to bring some joy to those feeling under the weather in winter.
The Big Digital Debate: The Panel
24 Nov 2010
Brands including Burger King, Sony Ericsson and Facebook were represented on the debate panel, here are some video highlights of what they took from the debate.
The Big Digital Debate: In pictures
24 Nov 2010
A selection of images from the Big Digital Debate showing panel members and delegates during and after the event.
PROMOTIONAL FEATURES: The Road to Recovery Essays
17 Jul 2010 | by Noelle McElhatton
We're on a road to recovery where marketers must keep on spending, writes Miles Templeman, director general of the Institute of Directors
PROMOTIONAL FEATURE: Find and target customers in the social media maze
12 Jul 2010 | by Steve Plimsoll
With the right database tools, brands can use social media to identify consumers' interests, and help tailor and track their campaigns, writes Steve Plimsoll of Acxiom.
PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights
12 Jul 2010 | by Graham Cooper
While consumers are increasingly turned off by unsolicited email messages, direct mail is still getting results - for offline and online brands, writes OnePost's Graham Cooper
What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
What do experts from 11 companies think will be the next big thing(s) in digital? Read and listen to what they have to say in essays and short films (via the links below) and see what happened when we brought them all together for a roundtable lunch debate. Videos produced by Sarah Johnson
The Social Experience Economy
25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk
Social technologies will give brands unprecedented access to groups of connected web users
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
Talk about 'digital' and channel-based silos should be things of the past. Organisations need to be structured around what's real, not what's easy
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