Keep the staff in rude health
04 Apr 2013 | by Liz Shanahan, FTI Consulting
The NHS changes may put more pressure on firms to support the health of their employees.
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The NHS reforms and wider mix of health stakeholders pose a challenge to those in PR.
The NHS changes may put more pressure on firms to support the health of their employees.
In the new health service, it's the opinions of GPs and their patients that will count the most.
Big pharma deserves some good PR - and there are increasing opportunities to create it.
Will the Government's message on the NHS change before the next general election?
Compulsion looms in response to health crises arising from voluntary surgical procedures.
Why healthcare's hour of need demands a change in focus for health communications.
Healthcare providers in all sectors need a long-term response to the current environment.
Healthcare comms will require the ability to place the challenge ahead of the channel.
Private providers need to demonstrate their worth to GPs, patients and commissioners.