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Big changes, big demands

The NHS reforms and wider mix of health stakeholders pose a challenge to those in PR.

Keep the staff in rude health

The NHS changes may put more pressure on firms to support the health of their employees.

Listen local, act local

In the new health service, it's the opinions of GPs and their patients that will count the most.

Defending the indefensible?

Big pharma deserves some good PR - and there are increasing opportunities to create it.

The politics of the NHS

Will the Government's message on the NHS change before the next general election?

Risks of cosmetic surgery

Compulsion looms in response to health crises arising from voluntary surgical procedures.

Welcome to the Triple A era

Why healthcare's hour of need demands a change in focus for health communications.

A time of constant change

Healthcare providers in all sectors need a long-term response to the current environment.

Doing more, with less

Healthcare comms will require the ability to place the challenge ahead of the channel.

Door open to private sector

Private providers need to demonstrate their worth to GPs, patients and commissioners.


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