Get your brand directly in front of 350,000 university applicants every year. You'll have the full credibility of the UCAS brand as well as sector exclusivity.
SapientNitro introduces the concept of 'StoryScaping', where consumers become truly engaged and involved with a brand's campaign in a way that caters to their needs far beyond the possibilities of traditional advertising.
As the printed page resigns itself to becoming the vinyl of the publishing world, the only winners will be publishers that significantly evolve their product to adapt to a new breed of consumers, write Jonny Kaldor and Jon Marks.
Responsive design is not enough - think about different contexts to our web behaviour and how structured thinking can improve our experience, says LBi's Ilicco Elia.
More investment is needed in a medium that is effective, efficient and provides a key point of difference, writes Erfan Djazmi, head of mobile, EMEA, at Essence.
Agencies must adapt to keep up with mobile without losing sight of the fundamentals of communication, writes Paul Munce, managing partner at MBA.
Citibet present an advertiser the opportunity to sponsor the lead "Sporting Event Preview" feature in their summer issues.
Featuring work from Boost, Lucozade, Kleenex, the Department for Communities and Local Government, Gumtree.com and the White Ribbon Campaign.
At a time when there has never been so much change and diversity within advertising, it is essential that our marketing teams remain informed and inspired.
The Marketing Society Forum: Some marketing directors are worried that there are fewer FMCG "marketing universities" where future marketing leaders can start out.
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