Marketing League Table: Contact centres
02 May 2007 | by Amanda Nottage
Outsourcing abroad is slowly giving way to more personal services as contact centres to try to turn around a dire image.
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Direct mail data not clean enough yet
25 Sep 2007 | by Robert McLuhan
LONDON - Despite an upswing in the use of data cleansing, too much mail is still being sent with name and address errors.
Top contact centre league table
01 May 2007 | by Amanda Nottage
LONDON - Outsourcing abroad is slowly giving way to more personal services as contact centres to try to turn around a dire image.
Direct marketing league tables detect shift to digital
27 Mar 2007 | by Staff
LONDON - In the past 12 months there has been an acceleration in the shift in focus by direct marketing agencies from mail to digital work, according to Marketing's exclusive league table of direct marketing agencies.
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