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Food and drink - J&B gets the party started in Cape Town

Cow PR, the global agency for Diageo brand J&B Whisky, was asked to promote a brand event in South Africa.

Broadcast: WWE creates smash hit wrestling tour

Wrestling entertainment brand WWE tours the UK twice a year. Shine's job is to drive attendance and get coverage for the brand. The biggest challenge is to get the media to write about a tour that has not changed much in the past eight years.

Arts: Gong Muse in frame for marcoms prize

Robert Young Antiques hired art comms specialist Gong Muse to promote its exhibition of works by deceased and unknown artist Stanley Dyson. A key feature of the former schoolteacher's portfolio was that he had kept paintings by pupils he had taught during the 1950s.

Reputation Survey: Hotels - Premier lives up to its name

As the budget hotel brand reports increased takings during Q2, new figures show it is top for value, facilities, customer service and overall reputation.

Consumer: Ice cream parlour milks media furore

Experimental ice cream brand The Ice-creamists asked Taylor Herring to help launch its first restaurant in Covent Garden. The Icecreamists wanted to garner mass media attention and drive footfall during the opening week. There was no additional marketing support for the launch, so a completely PR-led...

Sport: Penny farthing is a boost to Nocturne

Sports management agency Face Partnership stages London Nocturne, a night-time cycling event consisting of different races around Smithfield Market. It hired KTB PR to increase the profile of the 2011 event.

Campaigns: Cult movie boosts appeal of Brighton

Campaign: Brighton Rock Client: VisitBrighton PR team: Rooster PR Timescale: December 2010-February 2011 Budget: £4,000

Consumer/Digital - Children fall in love with the Monsters

Campaign: Making a Monster Impact

Entertainment - New book replays history of video games

Campaign: Replay: The History of Video Games

Tourism - Cumbria bounces back after floods

Campaign: Wish You Were Here

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