How people use tablets
26 Sep 2012 | by Mary Fitzpatrick
Forty four percent of tablet users only use their devices at home, writes Mary Fitzpatrick, researcher, Ipsos MediaCT.
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The scarring of the British shopper
28 Sep 2012 | by Tim Denison
Research shows that the current turbulent economic times could be significantly altering the mindset of British shoppers, writes Dr Tim Denison, head of retail intelligence, Ipsos Retail Performance.
Making the most of mobile advertising
21 Sep 2012 | by Ines Nadal and Liam Fox-Flynn
Despite massive growth, mobile advertising has yet to find a formula that truly engages consumers, write Ines Nadal and Liam Fox-Flynn, Ipsos ASI.
Understanding the business elite
20 Sep 2012 | by James Torr
The business elite is the highest earning, wealthiest and most influential group of people in European business, writes, James Torr, director, Ipsos MediaCT.
Online video matters even for the heaviest TV spenders
19 Sep 2012 | by Rhys McLachlan
New research shows just how vital online video can be at driving increased reach, writes Rhys McLachlan, corporate and business development director, Videology.
London Paralympics 2012: What did we make of it all?
14 Sep 2012 | by Julie Hamshere
How did the British public perceive and react to the Paralympic Games, asks Julie Hamshere, head of research, Initiative UK.
How the natives will shape the future of digital marketing
05 Sep 2012 | by Richard Sharp
Younger audiences are demonstrating more positive attitudes to online advertising, writes Richard Sharp, UK managing director, ValueClick Media.
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