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Young westerners are embracing a global outlook

23 Nov 2011 | by Canvas8

The contrast between global and local is becoming one of the defining features of the 21st century, according to Canvas8's Global Mindset study.

The summer getaway: courting the holiday market

03 Aug 2011 | by Alice Dunn

Parents of primary and secondary school children are the most profitable target for marketers courting the summer holiday market, writes Kantar Media's Alice Dunn.

How ad engagement differs by gender

29 Jul 2011 | by Richard Morris

On average, women pay more attention to ads than men, writes Richard Morris, deputy managing director, Carat.

British Airways: the Olympics' favourite airline...?

24 May 2011 | by Alice Dunn

Olympic followers are almost 50% more likely than the national average to believe that sponsoring the games gives companies a better image, according to new data from Kantar Media's TGI survey.

Brits and their bank holidays

17 Mar 2011 | by Phil Charter

The bank holiday period at the end of April, extended due to the the Royal Wedding, will provide media, retail and tourism with a welcome economic boost, writes Clear Channel's Phil Charter.

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