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Clients only get what they pay for

03 Apr 2013 | by Alec Mattinson

As well as the annual PR wheeze of April Fools' Day (Google's treasure maps being a particular winner in my book), the beginning of the month also kicks off the new financial year for many businesses.

The challenge of communicating welfare reform

20 Mar 2013 | by Polly Cziok

From the 1st April this year, changes to welfare benefits will start to affect the incomes and lives of people all across the UK.

Safety-first Budget lacks a growth story

20 Mar 2013 | by Alec Mattinson

George Osborne increasingly looks like a man in search of a clear narrative.

Helen Edwards: 'Good enough' is fine for government agency roster

20 Mar 2013 | by Helen Edwards

It is time for agencies to understand that procurement professionals consider far more than just the lowest price when making purchase decisions.

Using the commercial power of the web

08 Mar 2013 | by Julia Corkey

There is hardly a council in the land that now does not proclaim itself an evangelist of digital channels as a crucial way to talk to residents.

A view from the top

07 Mar 2013 | by Ed Vaizey

The week begins with a visit to the Mobile World Congress in Barcelona. It's an important part of the city's economy and they have built a new conference centre to accommodate it. More than 72,000 delegates from all over the world have turned up to talk all things mobile for something like four days.

Advertising mustn't be the scapegoat for society's ills

07 Mar 2013 | by Danny Rogers

"I know, let's ban the advertising." It's an increasingly common edict from government when tackling any sort of societal-behavioural problem.

Soap box: David Cameron's comms failures

05 Mar 2013 | by Nick Williams

Despite these 13 years of comms experience, the Prime Minister looks like a man who has failed to learn key comms fundamentals, says Fleishman-Hillard's Nick Williams.

The Evening Standard's opportunity with community TV

01 Mar 2013 | by Luke Blair

Just after Boris Johnson was elected for a second term last year, an announcement was made by the Department for Culture, Media and Sport which we would have all been forgiven for missing - even those of us in the business of public sector communications.

Get young people switched on to PR early

28 Feb 2013 | by Kate Magee

What did you want to be when you grew up? A doctor? A singer? It probably wasn't a press officer.

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