Change4Life makes a 'welcome and important' return
14 Feb 2013 | by Russ Lidstone, chief executive, Havas Worldwide London
Marketing's unique weekly analysis of ad recall in association with TNS.
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Advertising mustn't be the scapegoat for society's ills
07 Mar 2013 | by Danny Rogers
"I know, let's ban the advertising." It's an increasingly common edict from government when tackling any sort of societal-behavioural problem.
Big data without the human touch means big waste
13 Feb 2013 | by Claire Beale
When Gene Roddenberry was casting round for characters to populate his series 'Star Trek: The Next Generation', he created the android Lieutenant Commander Data.
Obama's campaign won as it grew out of a web culture
22 Nov 2012 | by Russell Davies
You're probably fed up with stories about big data and the Obama election victory by now. It's a shame - it's a story I'd loved to have written.
Luke Blair: Time to cut the jargon
22 Mar 2012 | by Luke Blair
It is often said that the public sector talks a different language and I must say over the past few weeks I've heard earfuls of evidence to prove it.
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