This week, it's the 102nd International Women's Day, so it's a busy week filled with exciting events celebrating women. Some may question why, in 2013, there is still a need for such a day, but my response is a simple one. We still need this day and we need it because women are still not treated equally...
A frenzy of project briefings, revenue meetings, secret pitch missions and internet trawls, balanced with office gossip, Cheese Club and plenty of tea rounds - that pretty much sums up my "typical" week (if there is such a thing).
Two topics dominated media talk around Charlotte Street last week: the exit of Alex Altman as the chief executive of Initiative and whether Tesco might be preparing to review its 20-plus-year relationship with the Interpublic agency.
DraftFCB has received the Interpublic shock treatment. Last year, the holding company attempted to resuscitate the sister ad network McCann Worldwide, replacing the ousted chief executive, Nick Brien, with a PR man, Harris Diamond. Now, DraftFCB s chief executive, Laurence Boschetto, makes way for...
Heritage ads and TV programmes and features about the past seem to be increasingly common. But is retreating to nostalgia the last refuge for a brand in trouble or a sensible strategy in uncertain times? As I fruitlessly point out every three months, this is not an intelligent question. You might...
For the Cabinet Office to conjure up a new agency - "Abbot Mead Vickers DDB" - in the list of shops to make it on to the Government's creative roster marked just another cock-up in the whole sorry and muddle-strewn process.
It's been another manic week for the Havas Media business development team. So much so that, if you opened my head and looked inside, I'm pretty sure that you'd see something like the scribbling of a three-year-old child armed with an array of colourful pens and finger paints.
It's high time that serious advertisers stopped goofing about. The horsemeat and Oscar Pistorius gags weighed heavy on social media channels last week and exposed the more tedious among their audience.
I'm the marketing director of a famous sausage brand. Should I sign off a campaign pointing out that the meat in our products is of the highest quality and hasn't been near a horse stable? Or should I ride out the storm, pull adspend and wait for all the fuss to die down?
The week starts on Sunday night with the 11.30pm Air France flight from New York to Paris. As the only British chief executive of a French publicly listed company and living in New York, Paris trips are frequent. Land and go into meeting with the Peugeot Citroën chief executive and other senior management....
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