BBC pays price for cutting comms team
14 Nov 2012 | by Danny Rogers
If anyone still questions the importance of comms skills and media training, they need only to listen to George Entwistle's catastrophic interview on Saturday's Today programme.
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When Leveson published his report five months ago, could he have anticipated the ensuing turmoil or how far some would go to prevent his recommendations from becoming a reality?
If anyone still questions the importance of comms skills and media training, they need only to listen to George Entwistle's catastrophic interview on Saturday's Today programme.
The BBC's PR teams earnestly stress the key messages of restoring public trust and confidence in the fallout from the Savile scandal, shockingly careless insinuations of child abuse and standards of journalism that would have discredited The Beano.
There is something very British and endearing about the way in which the BBC duffs itself up when things go wrong.
It was the week when the lightning speed of modern media technology collided with the immovable tenets of an ancient religion to spark global violence.
Thirty years ago the news desk for the business section of The Times was surrounded by six full-sized dustbins.
No sooner does one international extravaganza come to an end, another spectacular festival of sporting excellence rolls into town.
Since the UK won the bid back in 2005, politicians have been the handmaidens to the Olympic extravaganza that is just about to start.
To its critics, including many inside the business, PR retains elements of a cottage industry - bereft of barriers to entry and as likely to be practised from front rooms as from offices. Others laud the professional diversity this brings to the industry.