You ve probably seen the M ller-Lyer illusion. There are two vertical lines next to each other. Each has lines making an arrowhead at the top and bottom. The arrowheads on the left-hand line point inwards; the ones on the right-hand line point outwards. And here s the illusion: the centre lines appear...
The political class spectacularly failed to cover itself in glory last week after trying to turn the appalling deaths of six children at the hands of the vile Mick Philpott into something that should be viewed along the narrow divide of party lines. Nonetheless, there was some brief respite to be had...
The ad business loves business process novelty. New management techniques very quickly get sucked into the advertising maw and regurgitated as thin slices of PowerPoint manifesto. Differentiation, new news and a shiny new press release all off the back of an article in Fast Company. Fantastic.
Five seconds was all you needed to take in those "hello boys" Wonderbra posters in the 90s. Now the man behind them, Trevor Beattie, wants to bring that billboard glance mentality to television at the expense of the traditional spot.
Remember the kerfuffle about the company selling deeply offensive T-shirts on Amazon? They had horrible slogans such as "Keep calm and rape a lot" and "Keep calm and choke her". People were rightly upset that Amazon was selling these things and demanded that they be withdrawn. They were. And then...
This week, it's the 102nd International Women's Day, so it's a busy week filled with exciting events celebrating women. Some may question why, in 2013, there is still a need for such a day, but my response is a simple one. We still need this day and we need it because women are still not treated equally...
A frenzy of project briefings, revenue meetings, secret pitch missions and internet trawls, balanced with office gossip, Cheese Club and plenty of tea rounds - that pretty much sums up my "typical" week (if there is such a thing).
Two topics dominated media talk around Charlotte Street last week: the exit of Alex Altman as the chief executive of Initiative and whether Tesco might be preparing to review its 20-plus-year relationship with the Interpublic agency.
The trade body operates alongside other RadioCentre teams in what is the medium's UK nerve centre, Simon Redican writes.
Blink and you might have missed it, which in many ways is rather apt, but last week marked two years of product placement in UK TV programmes. To call it a damp squib would be to underplay the non-starter product placement has so far turned out to be.
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