24 Feb 2010
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Q: Dear Jeremy, I'm a great believer in letting presented creative work linger in the client's mind - the overnight test. In my opinion, good work never needs to be sold.
Pay is going to be the top PR challenge for companies this year, but it is not at all obvious that firms understand how much the game has changed.
Four weeks ago, this magazine reported American pollster Stan Greenberg's sage advice to the Labour Party ahead of the general election.
February has been the oddest month, with the stagnant wait for Gordon Brown to have the guts to call an election.
The media picture in Bristol is typical of many areas - a proud and established local paper with a historically declining readership, radio stations coming and going, and a shrinking regional TV presence.
Royal Mail has long been in choppy waters, and things are only going to get more turbulent this year.
The influence of digital channels on consumer perceptions extends far beyond their initial reach.
LONDON - The company's focus on a master-brand means that if one of its models faces problems, they all do.
Q: David Felden of Hemel Hempstead writes: I've just read a copy of your magazine in the waiting room of my dentist.