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Media Perspective: How to make social experiences on the web more intimate

One of the things about working in an agency again is that I'm surrounded by people who read Campaign. And some of them, it seems, read this column.

Editor's Perspective: Ten reasons for a merry Christmas in adland

Over the course of the past 12 months, I've written far too much in this column about fee squeezes, bad procurement practices, agency capitulation and all the other depressing aspects of the downturn that are helping to erode the status of the advertising industry.

Media Perspective: Nick Bampton has work cut out finding sales solution at C5

Kelly Williams can be forgiven if, like Mark White before him, he breaks down in a small bout of histrionics when he finally leaves Channel 5 at the end of January.

Perspective: How Shackleton's feats of endurance can inspire adland

When the weather turns cold and the afternoons darken, I read a book about the early explorers of the Arctic and Antarctic.

On the Campaign Couch with JB

Q: We have a room in the agency where we allow our regional clients to work from if they are in the area. It works well but we have one particular client who has virtually decamped there and it's proving a distraction and occasionally an irritation. How do we politely discourage him from visiting so...

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wHAT REALLY GIVES US PLEASURE

CREATIVE STRATEGY: An idea from RNIB with a happy ending for children

Winnie the Pooh's little songs... Peter Pan's swashbuckling adventures... and Fungus the Bogeyman's life of boils and slime - with a book on your lap, you can carry a child on a journey into all kinds of imagined worlds.

Think BR: Trading places

With location-based services facing a battle for acceptance in Europe, Carsten Lind, EMEA head of insight at MediaCom, explains what it will take to make them go mainstream and why brands should be ready.

Anthony Hilton: Is Wright making the right move?

Everyone knows these are tough times for the public relations industry in general and financial public relations in particular.

Danny Rogers: PR industry needs to develop talent pool

Sir Martin Sorrell believes the biggest millstone around the PR industry's neck is a dearth of really good people.


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