Editor's comment: Time to act on CO2 facts
29 Sep 2009 | by Richard Abbott
If 2007 was the year that green emerged as the colour that reflected the national agenda, then the past two years have been decidedly black.
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From athletes using performance-enhancing drugs to rugby's 'Bloodgate' and the Renault Formula One team's penalty for deliberately crashing, sport cheats may taint sponsor brands' reputations
If 2007 was the year that green emerged as the colour that reflected the national agenda, then the past two years have been decidedly black.
AOL's $350bn merger with Time Warner in 2000 was a defining moment of the dotcom boom. The image of Steve Case, chief executive of America Online, embracing the chairman and chief executive of Time Warner, Gerald Levin, hit the news headlines of every TV bulletin in the Western world.
Q I worked for a media buying company for 12 years, having joined straight after leaving college. However, due to the economic downturn, I was made redundant just over two months ago. I received quite a good pay-off, which enabled me to spend two months travelling.
Consumers buying holidays are visiting more travel websites, reflecting how few meet all their needs.
The latest round of investment in Twitter is redolent of the period leading up to the dotcom bust.
Increasingly, there seems to be a split between media owners who are locked into the traditional trading-based, adversarial relationships with agencies and clients, and those who are open to a partnership-based approach.
Increasingly, there seems to be a split between media owners who are locked into the traditional trading-based, adversarial relationships with agencies and clients, and those who are open to a partnership-based approach.
The BBC's scheduling of Strictly Come Dancing will increase the pressure on a beleaguered ITV.
There's an old saying that goes: "If you can't measure it, you can't manage it." And only a fool would do something that can't be managed, right?