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Commercial DAB platform Digital One could slash its costs and is inviting new genres of stations to its platform to breathe new life into commercial digital radio. Will it work?
Many people working in your business will never have worked through a recession before. Even those that have may be so used to operating in boom times that they are struggling to guide their business through this recession.
During the last six years, online marketers have had considerable success with acquisition programmes -- growing their sales volumes from the rich pickings afforded by the burgeoning online channel.
Integration is a word that has been bandied around this industry for years. Like the holy grail of marketing, successful integration has at times seemed mythical and out of reach for many and difficult to define for all.
The management consultancy firm Booz & Co has just published a survey of the opinions of 800 senior managers across the world about how the businesses in which they work are coping with the global slowdown.
Looking at the front page of PRWeek, I might be tempted to exchange the word 'banking' for 'PR industry lashes out at negative media coverage'.
I spent the weekend marking my Open University students, giving feedback on my daughter's university application and helping my son with his job applications. What did they all have in common? None of them were on their first degree.
The expansion of Heathrow Airport has been described in the media as 'Gordon's Poll Tax', which sounds an excessive accusation.
Personally, the most startling finding from Edelman's latest Trust Barometer - the topline of which is plummeting trust in business - is that the media are apparently less trusted than bankers.
Jonathan Ross' return to BBC screens was, excluding events in Washington, the showbiz story of the month. The PR and media machines around it would have done credit to the inaugurations of presidents.
