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Jeremy Lee is baffled by Blinkbox's "launch campaign" from Karmarama:
Fifty6's brief was to ensure customers knew Virgin Media was the fastest and best place to get broadband. Research found that competitors' customers were most annoyed by the online buffering that plagues their digital experience.
The right soundtrack can turn a good ad into a great one. But it's not as simple as just picking the latest chart-topper. So how do you decide what's the perfect audio for your ad, and does science have the answer? By Daniel M Jackson
The Muppets are back to their glorious best in the new Orange Gold Spot by Fallon, in Anne Cassidy's view:
View all of the winning campaigns from the Financial, Corporate & Utilities category.
View all of the winning campaigns from the IT & Technology category.
Digital is loudly and proudly declaring its data credentials, and aiming for respectability in the next evolution in online.
