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Inside Indicia and Very's DMA Grand Prix-winning campaign

Indicia earned its DMA Grand Prix last month with challenging work for Very.co.uk, which included a mother and baby fashion show that "nearly killed us", according to the agency's creative director.

The BR 200 May 2011: The web's most influential bloggers (1-50)

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.

The BR 200 May 2011: The web's most influential bloggers (51-100)

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.

The BR 200 May 2011: The web's most influential bloggers (101-150)

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.

The BR 200 May 2011: The web's most influential bloggers (151-200)

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.

Getting fresh and easy for Tesco US

In a crowded market it's not that easy to be fresh says Adrian Whitefoord, founder of Pemberton & Whitefoord which has just launched the new branding for Tesco's US Fresh & Easy venture.

How to warm up the bi-polar consumer

We all know that consumer behaviour changes and that all consumers have conflicting opinions and needs with regard to retail, writes Nick Butcher, co-founder and creative director of retail specialist Beyond Communications.

Desert Island Brands - Trevor Richards

A chance to pick five brands that you would like to find washed up on the beach if you were a castaway. What would you choose and why? Design consultancy Pemberton & Whitefoord asks Trevor Richards, managing director of rpa:group.

Superbrands case studies - Specsavers

Specsavers Opticians is the largest privately owned opticians in the world and one of the most successful retailers in the UK, with one in three people who wear glasses in the country buying them from Specsavers. Still run by husband and wife founders, Doug and Mary Perkins, the company is also a success...

Taking retail therapy just one step further

More and more brands are showing the insight to create a stronger relationship with their customers or with potential customers by actually changing the look and feel of the retail space that consumers inhabit into what has been dubbed 'being spaces', writes Nigel Collett, design director at RPA.

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