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Position: senior brand manager, digital and participation, Diageo Follow @jolooby Date of Birth: 03.04.81 View Joanne's profile on LinkedIn As part of the global brand team, Looby works to create global assets that resonate locally, as well as underlining the Guinness brands global...
Position: senior brand manager, HP Sauce, Lea Perrins and BBQ, HJ Heinz Date of Birth: 19/08/1986 View Lucy's LinkedIn profile Having joined Heinz on a graduate placement scheme, Clark quickly landed a brand manager role on the flagship Heinz Tomato Ketchup brand, before making the leap...
Marketers must take responsibility for what happens to their packaging after it's left the shelves, writes Sir Andrew Motion, president, Campaign to Protect Rural England, and former Poet Laureate.
Escalating raw-material costs have driven price hikes and an increase in value sales.
The Marketing Society has collaborated with Accenture to find out something all marketers need to know: what makes chief executives and senior business leaders tick. Rachel Barnes reports.
Volume sales are down, but rising prices mean the sector's value has increased.
The horsemeat scandal has affected suppliers, global brands and retailers, writes Kim Benjamin.
The 25-year-old organic groceries delivery brand appears to have turned a corner.
