Brand Manager of the Week: Thuy Nguyen
09 May 2012
Brand manager, FrieslandCampina (Yazoo)
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I use a lot of Apple products, but the most important thing out of all the technology we are surrounded by is my blackboard and chalks.
Mole was excited by news of an Everything Everywhere lobbying campaign for 4G mobile service, and wanted to find out more about trials taking place in Cornwall.
The days of buying banner placements in blocks of thousands or millions of impressions could be numbered. With real-time bidding, brands are targeting specific online audiences on web pages as they browse.
Mole's fashion-loving mate is in the market for a new car, and we think the £80,000 Range Rover Evoque, designed by Victoria Beckham, would suit perfectly.
As the firm plans a £1bn store refurbishment, research reveals that Tesco is fighting a tarnished reputation.
Clutching a Starbucks coffee, Carolyn Everson looks remarkably intact for someone who has just stepped off a delayed red-eye from New York.
Mole has contracted a serious case of Diamond Jubilee fever, and an offer on the grocery chain's site to 'win a Jubilee street party' promised to tackle the symptoms
Innovative design from UK stalwarts such as Dyson, Mini and Burberry is giving them an edge. Moreover, as London 2012 and the Diamond Jubilee draw close, it's a prime time for brands to celebrate British design.
Starbucks' coffee giveaway last month certainly attracted publicity, but major challenges loom for its UK vice-president of marketing