Salary snapshot: marketing officers
16 Nov 2009 | by Becky Charles
LONDON - A marketer in this role is typically 28 years old and reports to the product or marketing manager.
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Salary snapshot: Marketing administrators
04 Dec 2009 | by Becky Charles
LONDON - Marketing administrators, whose job title might also be marketing clerk, typically report to the marketing or product manager.
Winners of the Marketing Design Awards 2009
10 Nov 2009 | by Richard Abbott
LONDON - A cutting-edge store concept by clothing retailer Timberland has scooped the top prize at the relaunched Marketing Design Awards.
Research claims outdoor advertising's ROI rivals TV
22 Sep 2009 | by David Benady
LONDON - Outdoor ad budgets have plummeted in the downturn, but econometric results may give much-needed grounds for optimism.
Lynx 'Get In There' by Bartle Bogle Hegarty
22 Sep 2009 | by Staff
LONDON - How BBH London developed a new planning model for the digital age to engage with teenage boys who like to flirt online.
Business and government rely on call centres when crisis strikes
25 Aug 2009 | by Rob McLuhan
LONDON - When the heaviest snowfall in 18 years closed Heathrow Airport in February, British Airways was swamped with calls from holidaymakers seeking the latest travel information.
APG Creative Strategy Awards - Axe 'wake-up service' by BBH Singapore
11 Aug 2009
LONDON - How communications helped make Axe part of Japanese guys' morning routine.
Mind the Gap
30 Jul 2009
Brand promises or customer experiences: what influences choice and loyalty? In reality, you need to measure your brand and people's experiences alongside each other to get the real consumer view
Tribal thinking
30 Jul 2009
Consumer questionnaires are too restrictive, leading to vague data that cannot be effectively used by brands. The answer is to look deeper into people's personalities and think of them more as 'tribes'
The value of online research
30 Jul 2009
Conventional market research is outdated and offers poor value for money. As an alternative, savvy marketers are turning to online communities to obtain direct answers and a deeper level of insight
Additional Information
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Competitive Salary + benefits, City of London
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