Review of the Year: Media Brands of the Year 2011
15 Dec 2011 | by Nicola Clark
A volatile marketplace has not stifled innovation in media over the past 12 months, writes Nicola Clark.
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As another year draws to a close, PRWeek takes a look back at the biggest comms stories of 2011 and awards Golden Baubles to those who provided some light relief. Kate Magee reports.
A volatile marketplace has not stifled innovation in media over the past 12 months, writes Nicola Clark.
Matt Williams is infuriated to see yet another bad Crispin Porter & Bogusky ad for Microsoft hit our TV screens:
The television's role at the heart of the living room has been under threat for some time, so broadcasters and brands must embrace the concept of the second screen, writes Nicola Clark.
Jeremy Lee likes the new Freeview ad by Leo Burnett:
There is still a shortage of good account managers in PR agencies. Joe Lepper examines the reasons for the shortfall and what can be done to nurture talent .
Public opinion is against ceding more power to the EU or joining the euro, and most agree with David Cameron that Europe's rules and regulations stifle growth.
PRWeek has finished its annual search for the most talented PR professionals under the age of 29. Kate Magee looks at the 29 high-fliers making an impression on the industry this year.
Sales of the 3DS failed to hit target, while its next-gen console is yet to appear.
As expected, The Marketing Society Brand of the Year 2011 award, in association with ITV and Marketing, is being hotly contested.